Skip to content
Affaf Imran
All Work

13

Epic Empires

Team Lead

Epic Empires, primary view

01Context

A mobile strategy game released on the App Store, led as team lead.

Strategy titles put the weight on systems and AI, and mobile puts the weight on everything after that: the monetization stack, the store pipeline, and the maintenance that follows a release.

02My Ownership

  • Team Lead

  • Gameplay

  • AI

  • UI

  • Monetization

    Ads · IAP

  • SDKs

    Analytics

  • Platform

    Store Releases

  • Optimization

  • Maintenance

    Crash Fixing

03Engineering Scope

Strategy systems

  • Gameplay
  • AI
  • UI

Commercial stack

  • Ads
  • IAP
  • SDK integrations
  • Analytics

Release and maintenance

  • Platform integration
  • Store releases
  • Optimization
  • Crash fixing
  • Maintenance

04Systems and Shipping

The team-lead role covered the gameplay and AI systems that make a strategy title work, alongside the interface that has to present them clearly on a phone screen.

The commercial side ran in parallel: ads and IAP with their SDKs and analytics, platform integration, and the optimization and crash fixing that a released mobile product needs continuously rather than once.

05Mobile Production

  1. 01Game
  2. 02Ads / IAP
  3. 03SDKs / Analytics
  4. 04Platform Integration
  5. 05Optimization
  6. 06Store Release
  7. 07Maintenance

06Outcome

Released on the App Store.

Maintained after release through optimization and crash fixing.

07Visual Evidence

Epic Empires, territory control on the strategy map
Territory control and strategy map
Epic Empires, progression and reward interface
Progression and reward surface

Epic Empires case study: Affaf Imran